Fighting back in public

This may not seem strange to my readers who live further south, but it's unusual to see any organization in my part of the world fighting back quite so publicly. Usually, people just silently stew about a perceived injustice, refusing to say anything about it to anyone. And God forbid you should actually talk to the media or post any references to the problem on your website. No, no, you're "working together in partnership".

Well, to be fair, it's not unheard-of for people to fight back. Some do. But they tend to go way over the top and lose all credibility on topics that weren't really that important to begin with. You have to figure out where to draw the line.